“From the beginning to the end, we are here to get you Dressed to a T.”
Dressed to a T is a local bridal boutique in the greater Grand Rapids area that offers great deals, amazing service, and custom alterations–and now, they are also the _first _Grand Rapids bridal boutique to offer a Dressing Day Service.
We pulled together our marketing and wedding expertise to create a visually stunning video that tells the story of their new Dressing Day Service from trying on a dress, to custom alterations, and now, to the big day itself. To start, we worked with Dressed to a T to find their marketing hot buttons – what are their brides looking for? When discussing the service with a potential client, where do their eyes light up?
Once we got the message nailed down, we created a script and storyboard together to hit those hot buttons and introduce their new service. We’ve been to a couple (hundred) weddings, so when it came time to pick a set for the video, we knew just the place. We even called in a favor with a local venue to save Dressed to a T some 💲💲.
After some expert editing, we are proud to present our promo for Dressed to a T’s new Dressing Day Service, complete with all the luxury and freedom that having a personal assistant on your wedding day can provide.