What value do you bring?
We worked with Jeff, a Grand Rapids executive coach, to create this UVP video. A UVP, or Unique Value Proposition, is what sets your business apart from the competition and communicates your value to your potential clients.
When we met, Jeff already had an excellent value proposition focused around finding success in both your personal and professional lives, we just helped him take his messaging to a whole new level through the power of video.
Jeff wanted to write the script himself, but we worked with him on the script throughout the pre-production process. We provided coaching and honest feedback, and guided him toward creating a video that describes a very real problem his clients might face, and engages the viewer to want to know his unique solution.